Latest from our blog

What Ryanair gets right

What Ryanair gets right

Everyone hates Ryanair, don't they? You'd be forgiven for thinking so, based on news reports and comments on social media. But they do two very important things right: they get their passengers to their destinations safely, and on time (at least as well as competitor...

What Ryanair gets right

Everyone hates Ryanair, don't they? You'd be forgiven for thinking so, based on news reports and comments on social media. But they do two very important things right: they get their passengers to their destinations safely, and on time (at least as well as competitor...

read more
Again: words are important

Again: words are important

I've blogged about this a few times, but I think now more than ever we all need to remember how important words are. Terrorist or freedom fighter? Protestor or rioter? Choosing the right word in your business writing might not be quite so emotive, but it gives your...

Why should I attend your online event?

Why should I attend your online event?

With more and more exhibitions launching an ‘online’ or ‘digital’ alternative to the cancelled face-to-face version, how can you stand out from the noise? How can you make people want to attend your event, and avoid just seeming like another pop-up website? Some...

Politicians, STEM and numeracy

Politicians, STEM and numeracy

As our politicians are trying to navigate the COVID-19 crisis, we’re all learning fast about things like exponential growth rates, herd immunity and ventilator design. Unfortunately, it seems like there’s a lack of scientists and engineers in the decision-making...

Don’t be afraid to state the obvious

Don’t be afraid to state the obvious

Today, I clicked through from Twitter to a blog post, which was on the website of a company I’d not heard of. Interesting post, and I wanted to find out more about them. But I was frustrated at every turn. I wanted to know what country they were based in. So, the...

The return of Google Glass?

It’s 2014 all over again – the latest version of the Google Glass AR headset is now available for direct purchase. It will still cost you $999, and it’s very much aimed at an enterprise/B2B audience, not the consumer market. Just this month, I’ve seen the original...

Bluetooth keeps on keeping on

I wrote about Bluetooth a couple of years ago, and how it has become the dominant wireless technology in many applications. It’s been fascinating following its development over the last twenty years or so. The excuse for mentioning it today is a new version of the...

Contact us

Get in touch to find out more about how we can help you promote your technology business.

Send us a message